Event planners know that sponsors are necessary for hosting a financially successful event. And the higher caliber a sponsor is, the more revenue your organization can generate. But how do you approach sponsors in the first place? And how do you nurture the...
There was a time when choosing an event planning partner meant going with the candidate who knew how to track a budget, choose the right venue and engage your audience. And while those event components are still key, a lot has changed in the last two years. Today’s...
When it comes to putting on a memorable corporate event that people talk about for months, event planners know it all boils down to the speakers. Yes, the venue, catering, swag… those are all important to the success of your event. But the speakers are the stars of...
Let’s be honest: the food you serve at your corporate event can make or break your program. Serve good food and your attendees are delighted. Serve meh food and they probably won’t sign up for next year’s event. Seeing as catering is probably one of the biggest...
At the end of your event, all the attendees are aware of is that the speakers were inspirational, the breakout sessions were interactive, and the cocktail hour was incredibly lively (did the CEO really attempt to moonwalk for everyone?) What they don’t know is that...
Your most recent event was a hit. You know this because the vendors showed up on time, the breakout rooms had actually been cleaned beforehand, and the attendees mingled and networked with big smiles on their faces. Mission accomplished – high five! Not. So. Fast. Did...
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