The J.Shay Blog
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Tracking ROI for Corporate Events: Here’s Why it’s Important
Your most recent event was a hit. You know this because the vendors showed up on time, the breakout rooms had actually been cleaned beforehand, and the attendees...
How to Book the Best Keynote Speaker for Your Event
A lot of factors go into planning the perfect corporate event. There’s choosing the right venue, creating an engaging series of breakout sessions...
Here’s Why 95% of Product Launches Fail (And How Yours Can Succeed)
When coming up with a new product idea, most organizations spend vast amounts of time and money on research and development, with the hopes their...
The WHAT, WHY and HOW of Event Gamification
Since the start of this pandemic, event planners have been scrambling to pivot and focus on planning virtual or hybrid events. And while some have...
How to Make Breakout Sessions Engaging! 13 Tips for In-Person & Virtual
Conferences and other corporate events are only successful if the attendees have been engaged and inspired. While the greater agenda of your event...
Live vs In-Person Events: What’s the Difference and Benefits of Each?
Let’s face it, planning events has gotten complicated. Before the pandemic, events were typically in-person, which meant you hired a venue, gathered...
5 Gift-giving Tips for Your Company Holiday Party
The box of sox. The toy meant for someone 5 years younger. The fuzzy green bathrobe. For many children, trauma is experienced every holiday season...
Show Me the Money: How to Get Event Sponsors
When organizing an event, planners must always answer one major question: How are we going to pay for this? While larger, established companies may...
Attendee Management to Ensure Your Event’s Success
Ask any planner what determines the overall success of an event and most will agree the biggest factor is the attendees’ experience. While it’s not...
5 ‘Sweet’ Benefits of Hybrid Events
There’s an old commercial from the 80s for Reese’s Peanut Butter Cups that’s posted on Youtube. In it, a young woman is walking down a street with...