As event planners, our job is to figure out how to boost ROI and enhance our organization’s brand value all at the same time. Sponsorship is one of the best ways to achieve these goals. But some event planners think of sponsors with a one-and-done mindset instead of...
You’ve been tasked with organizing this year’s conference and you’re wondering if hiring an emcee is really necessary. Afterall, your budget is already tight and dealing with one less person to buy plane tickets and a hotel room for (not to mention the other...
When we ask the event planners we work with what are some of the biggest challenges they face, usually “Finding the right keynote speaker” makes the list. We are definitely in agreement on that one! There are a plethora of speakers out there. The trick is finding...
SKOs are some of the most important corporate events that take place each year. This is when your team recaps gains made the previous year while also setting goals for the upcoming year. C-suites will also take the opportunity to announce new products as well as award...
Event planners know that sponsors are necessary for hosting a financially successful event. And the higher caliber a sponsor is, the more revenue your organization can generate. But how do you approach sponsors in the first place? And how do you nurture the...
Planning a flawless event takes considerable effort and usually requires a lengthy to-do list. At the very top of that list is choosing the right venue. Venues are not just spaces where your events happen; they are the absolute foundations for making memorable brand...
