After an unprecedented couple of years, many of us are looking ahead to see what 2022 may hold for the event industry. When it comes to trade shows, the future looks bright! So here are… The 7 exhibition trends we’re watching for 2022: Pent-Up Demand is...
Trade shows are one of the best ways to generate new buzz and revenue for your business. These events are the perfect space to mingle with others in your industry and engage customers and prospects face-to-face. Surveys have found that 45% of tradeshow visitors will...
After year-long lockdowns, social distancing, and event planners becoming quick experts at hosting virtual events, the industry is starting to reopen and we’re getting back to normal. Sort of. While most states have been given the green light to plan in-person events,...
If executed well, trade shows can generate many SQLs, relationships and positive brand awareness for your company. While results seem hit or miss for many exhibitors, you can maximize your potential marketing outcomes by covering the fundamentals. What makes one trade...
Corporate events are important for your business! They have the ability to grow your brand through trade shows, conferences, and conventions, or solidify your employee-base through (internal) conferences, meetings, incentive travel, and more. Out of all forms of...
Unless you have a strategic entertainment plan, it can be impossible to stand out from the hundreds of other booths. It’s interesting that some businesses will spend $100K-$500K for booth space, booth design, and flying their staff in, but they didn’t...
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