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Meeting Kick Off: The 2027 Operator’s Playbook (Agenda, Templates, Metrics)
Most kickoff advice stops at ‘cover the 5 Ws.’ This one ships the artifacts: a 60-minute timeboxed agenda, an invite template, a RACI grid, remote facilitation tactics, and the metrics that tell you whether it actually worked.
Unlocking Event Success with Efficient Event Scheduling
Organizing an event from start to finish can feel as challenging as navigating a 747 through a hailstorm. From selecting the perfect venue to...
A Planner’s Guide to Event Sponsorship
Event sponsorship is one of the more confused categories in corporate event planning — the same word covers what's actually four different...
How Event Planners Can Set Themselves Apart
Event management in 2024 is about more than just logistics. It's about orchestrating unforgettable experiences that blend creativity with...
5 Awesome Themes for Corporate Events
A corporate event theme does work that an agenda alone can't — it gives attendees a memorable anchor for the program's content and gives the...
Is Atlantic City the New Vegas for Corporate Events
Viva Las Vegas! What event planner hasn’t either planned or hoped to plan an event in Sin City? With almost endless options for rooms, meeting...
How to Save on Event Catering
The golden age of bottomless champagne fountains and endless platters of gourmet hors d'oeuvres at corporate events is fading fast. In recent years,...
Event Trends We’re Watching
This is the working list of corporate-event trends we're tracking across the programs we plan in 2026–2027. Per the latest PCMA Convene industry...
13 Ways to Use AI to Plan Events
We predict 2026 is going to be the year a majority of event planners will begin to use artificial intelligence (AI) to plan meetings, conferences,...
How to Successfully Market Your Event
Event marketing — the work of getting the right people to register, attend, and engage with your program — is the most under-built capability at...