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As event planners, most of us focus on three specifics when developing a travel incentive program: What is the budget? Who is eligible to...

Every event planner knows that event sponsorship can literally make or break the event. The good news is, more and more businesses are recognizing...

We saw a recent global poll by PCMA of 4,500 members of Generation Z that got our attention. They were asked if they could change one thing about...

According to Pollstar, a concert trade publication, the event industry lost $30 billion over the last two years due to the pandemic. Luckily, the...

After an unprecedented couple of years, many of us are looking ahead to see what 2022 may hold for the event industry. When it comes to trade shows,...

Without question one of the biggest trends we can expect to see in the event space in 2022 is the continuation of hybrid events. While it wasn’t...

Group travel is back! In fact, industry experts have predicted we’ll see pre-pandemic levels back by the end of 2022. Having said this, these same...

My wife likes to tease me that the only reason I got into event planning was for the food. If I’m honest, she may have a point. While I enjoy...

Unless you’ve been living under a proverbial rock, you’ve most likely heard the majority consensus: hybrid events are here to stay. That’s a good...