[Updated for 2024/2025] Do you remember a moment in your life when a pep talk turned a losing situation into a moment of triumph? I recall a time in my childhood when my baseball team was down, but our coach’s motivational words sparked a fire within us, leading...
Planning your 2024 President’s Club getaway? Wondering where in the world to send your team that will seem fresh and exciting? If your group has grown tired of the same old Caribbean getaways, here are some… European Hotspots to Consider for Your 2024...
As event planners, we’re always looking for new ways to “get more butts in the seats.” Social media, SMS marketing, AI… there is no shortage of emerging tech or strategies to help our event get seen by prospects. But there is something to be said for those...
How do you normally measure the success of your event? If you answer, “The caterer didn’t run out of food” or “Everyone seemed to like the entertainment,” then you’re not truly tracking event performance. The absolute best way to track and measure your event’s success...
Education sessions are fundamental for any larger program or conference. They give your attendees an opportunity to explore specific parts of your overall event’s message by going wider and deeper into your theme, brand, and content. Think of education sessions,...
Jeremy Sweat is the Sales and Marketing Director at J.Shay Event Solutions. When he’s not working, he enjoys traveling with his wife, scuba diving, and triathlon training.
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