As event planners, we’re always looking for new ways to “get more butts in the seats.” Social media, SMS marketing, AI… there is no shortage of emerging tech or strategies to help our event get seen by prospects. But there is something to be said for those...
How do you normally measure the success of your event? If you answer, “The caterer didn’t run out of food” or “Everyone seemed to like the entertainment,” then you’re not truly tracking event performance. The absolute best way to track and measure your event’s success...
Education sessions are fundamental for any larger program or conference. They give your attendees an opportunity to explore specific parts of your overall event’s message by going wider and deeper into your theme, brand, and content. Think of education sessions,...
Businesses like yours continually seek opportunities to outsource many specialized services to3rd parties, such as event planning companies, so that they don’t have to build out an internalteam! Take events for example – Depending on your organization’s marketing...
Every company can benefit from including a sales kit in your sales kickoff, trade shows, virtual events, and others! They help to reinforce your message in a physical form factor – Something people tend to hold on to at large events. Sales kits offer important...
Jeremy Sweat is the Sales and Marketing Director at J.Shay Event Solutions. When he’s not working, he enjoys traveling with his wife, scuba diving, and triathlon training.
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