Event Trends We’re Watching for 2023

Event Trends We’re Watching for 2023

If you’ve been in the event planning space for any length of time, you know the planning cycle starts early. That’s why many are already looking to future trends to find new ways to capture attendee engagement and revenue.   Event Trends We’re Seeing for...
5 Budgeting Tips for Event Planners

5 Budgeting Tips for Event Planners

As event planners, there are tasks we love doing and those we don’t. Choosing exotic locations, fabulous caterers and headline entertainment… that’s fun. Determining if you can afford to pay for everything… not so much. But the reality is, if we don’t properly budget...
Using ROI to Get More Event Budget Dollars

Using ROI to Get More Event Budget Dollars

Introduction Most event planners focus on the logistical and creative aspects of planning corporate events. They don’t think strategically. But it is through strategic event planning, or planning with Return On Investment (ROI) in mind, that planners can show...
Experiential Marketing Ideas for Your Next Event

Experiential Marketing Ideas for Your Next Event

After two years of being locked down, consumers are looking for more engagement and more brand experiences than ever before. In fact, 68% of marketing leaders have stated their organization is forced to compete more and more on the sole basis of customer experience....