Artificial intelligence, or AI for short, has become a big buzzword in the marketing world over the past few years. But recently, AI has become all the rage in the events industry as well. What is artificial intelligence and how will event planners be using it in the...
The event planning industry has been uniquely impacted by the pandemic. Planners have spent months scrambling, learning new technologies in an effort to pivot to virtual events and keep the industry going. It hasn’t been easy and there have been lessons along the way....
Any event planner will tell you the success of an event relies on whether or not the audience was engaged throughout. One way planners have traditionally been able to ensure attendee engagement is through personalization of everything from content and pre-event...
Over the past year, event planners learned how to quickly adapt and transform their in-person events into virtual ones. Many of us have become aware of a silver lining to this learning curve, and that is, virtual events are cost-effective and a powerful way to widen...
The Green Events & Innovations Conference was recently held on March 2 nd, bringing together industry leaders, professionals, governments and organizations who are all looking for ways to bring environmental awareness and sustainability to the live events...
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