When it comes to conferences, most event planners tend to focus on the presentations, sessions and speakers. While those are no doubt incredibly important, most attendees will judge the event on whether or not they had opportunities to network and connect with...
Many event planners wonder how far in advance they really need to start planning. There was a time most events could have been successfully planned four to six months out. But those days are behind us. Today’s planners need a solid year to plan for most corporate...
What’s the best way to add meaning to a corporate event? It’s not choosing a one-of-a-kind venue, though that can add a bit of excitement. And it’s not offering delicious catering options, though your audience will definitely appreciate them. No, the real way to add...
Over the past two years, event health and safety have been at the forefront of planners’ minds. And the need to find ways to ensure guest safety while also adhering to regulations will continue to remain a priority for planners for the foreseeable future. There are...
As event planners, we’re always looking for new ways to “get more butts in the seats.” Social media, SMS marketing, AI… there is no shortage of emerging tech or strategies to help our event get seen by prospects. But there is something to be said for those...
After two years of lockdowns, many event planners are breathing a sigh of relief as the industry is finally getting back to normal. In-person events are almost back to their pre-event numbers and, except for China, who will still lock down at a moment’s notice, the...
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