When it comes to incentive travel programs, event planners have 2 main goals: Give your hard-working team an experience they won’t soon forget. Help the accounting department tie up the travel budget in a nice little bow. One of the easiest ways to reach both goals is...
Recession is a dirty 9-letter word. No one likes a recession and almost everyone is negatively impacted by it. But a brief look back at history suggests the event industry gets a particularly brutal beating when the economy struggles. That’s because as companies learn...
How do you normally measure the success of your event? If you answer, “The caterer didn’t run out of food” or “Everyone seemed to like the entertainment,” then you’re not truly tracking event performance. The absolute best way to track and measure your event’s success...
If you’re like a lot of the event planners we work with, you put an awful lot of thought into your program’s agenda, choosing the right venue and keynote speakers, and of course, hiring a caterer that can elevate the typical “corporate event food.” But how much...
At J.Shay Events, we’re all about two things: Finding new ways to boost audience engagement, and having a solid event planning strategy that helps you reach your goals in quantifiable ways. It just so happens that event gamification helps you do both! What Is...
There was a time when choosing an event planning partner meant going with the candidate who knew how to track a budget, choose the right venue and engage your audience. And while those event components are still key, a lot has changed in the last two years. Today’s...
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