A high-performing sales team doesn’t just happen—it’s built, nurtured, and most importantly, inspired. That’s where a carefully crafted sales kickoff (SKO) comes in. Whether your team is gearing up for a new year or looking to recalibrate after some challenges, your...
Planning your 2024 President’s Club getaway? Wondering where in the world to send your team that will seem fresh and exciting? If your group has grown tired of the same old Caribbean getaways, here are some… European Hotspots to Consider for Your 2024...
As event planners, we’re always looking for new ways to “get more butts in the seats.” Social media, SMS marketing, AI… there is no shortage of emerging tech or strategies to help our event get seen by prospects. But there is something to be said for those...
How do you normally measure the success of your event? If you answer, “The caterer didn’t run out of food” or “Everyone seemed to like the entertainment,” then you’re not truly tracking event performance. The absolute best way to track and measure your event’s success...
Education sessions are fundamental for any larger program or conference. They give your attendees an opportunity to explore specific parts of your overall event’s message by going wider and deeper into your theme, brand, and content. Think of education sessions,...
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