Live events have become a marketing mainstay for many organizations. In fact, according to the Event Marketing 2019: Benchmarks and Trends Report, events are the single most effective channel for reaching business goals. Having said that, ask any in-house event...
There is a misconception in the corporate world and that is, if you pay your employees a good salary, they will be loyal to the company and advocate the brand. But this just isn’t the case. Thanks to technology, today’s employees can easily search the Internet for a...
Needless to say, the pandemic has drastically changed industries in more ways than one. However, if there are fields hit harder than the rest, that would most likely be the sectors that heavily rely on numbers for-profit and therefore tend to gather crowds. Some...
Since March, when the entire world shut down because of the pandemic, event planners have scrambled to adjust to the new normal that was thrown at us. With the social distancing mandates and lockdowns, planners pivoted and began hosting virtual events for their...
Event planners know three things: If it can go wrong, it will Not everyone loves sushi Virtual events are here to stay While the country and world have begun to slowly open back up after this rather lengthy pandemic, the truth is, now that attendees have been...
At the end of your event, all the attendees are aware of is that the speakers were inspirational, the breakout sessions were interactive, and the cocktail hour was incredibly lively (did the CEO really attempt to moonwalk for everyone?) What they don’t know is that...
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